Movie News: Creative Europe

slide-1For someone who loves film as much as your correspondent does, Education, Culture, Multilingualism and Youth Commissioner Androulla Vassiliou’s presentation of the European Commission’s proposal for the new ‘Creative Europe’ programme was a happy revelation.

The Commission proposed a budget of €1.8 billion for the 2014-2020 period for ‘Creative Europe’ – of this sum, more than €900 million will be allocated to its ‘MEDIA’ arm, which supports the European film industry and audiovisual sector.

Commissioner Vassiliou said: “Europe can provide significant added value through targeted investment in the audiovisual and cultural sectors, which are important contributors to growth and jobs. Creative Europe will help the European film industry to respond to the challenges of digitization and globalization, while at the same time helping us to safeguard and promote Europe’s cultural and linguistic diversity.”

Shooting Stars is an initiative that aims to promote new acting talent. Ten actors from across Europe are chosen by a panel of experts from potential candidates nominated by the member organisations of the European Film Promotion (EFP) body.

The Berlinale Co-production Market, which presents around 40 film projects each year to potential investors. Around 65% of the projects originate in Europe. MEDIA has supported the market since 2005 and has contributed €105,000 for the 2012 event.

The Berlinale Talent Campus, which is a training event for more than 350 young filmmakers from all over the world, who participate in workshops and master classes given by leading experts in various fields. In the past, it has given many young directors a first step towards an international career.

The Berlinale Residency is an international fellowship programme which enables six filmmakers to bring their projects to Berlin for four months starting in September. It is supported through MEDIA Mundus, the international version of the MEDIA programme.

Overall, the MEDIA programme is contributing €755 million to support Europe’s film industry from 2007-2013, with a focus on improving the distribution and promotion of European films and strengthening the competitiveness of the sector.

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